Ed Hardy
A Super Hot collection of vintage tattoo wear inspired by ‘ The Godfather of Tattoos’ Don Ed Hardy and created by the legend that is Christian Audigier.
Smet
Everyone grows up with idols. Some people hope to meet their idol just once; Christian Audigier, however, wanted more. The man behind Von Dutch, Ed Hardy and Christian Audigier has partnered with his idol, rock and roll legend Johnny Hallyday, to create SMET. The clothing line SMET, is named after Johnny Hallyday's given name. It celebrates and chronicles Johnny's historic musical career through the prolific designs of Christian Audigier.
True Religion
Who we are… True Religion Brand Jeans was established in December of 2002 to take denim in a refreshing new direction. The Los Angeles based premium denim company has become known for its intense attention to detail: from the fashion-forward seams, to the remarkable embroidery and innovative hand-sanded vintage washes, True Religion Brand Jeans has distinguished itself as a leader in the high-end denim market for men, women and kids.
Rock & Republic
Rebellious, Rambunctious, Rocker, Rider, Michael Ball is anything but your average CEO. Passionate and determined, strong willed and confident Michael launched Rock & Republic and in just four short years, has made it the most successful luxury denim brand in the world.
Rock & Republic was endorses by Victoria Beckham in 2004 when she designed a range of mainly jeans for the company called ‘VB Rocks’ and was authenticated by the ‘crown’ symbol as her trademark on the two rear pockets of the jeans.
Levis
The Birth of Jeans...
Founded in 1853 by Bavarian immigrant Levi Strauss, Levis Strauss & Co. is one of the world’s largest brand –name apparel marketers with sales in more than 110 countries. There is no other company with a comparable global presence in the jeans and casual pants markets. The leading products are sold under the Levi’s, Dockers and Levi Strauss Signature brands.
In 1873, Levi Strauss and Nevada tailor Jacob Davis patented the process of putting rivets in pants for strength, and the world's first jeans - Levi's® jeans - were born. Today, the Levi's® trademark is one of the most recognized in the world and is registered in more than 160 countries.
Diesel
Diesel, the high fashion casual brand, was created in 1978. This was a time when Renzo Rosso was weaving other successful brands like Katherine Hamnett, Replay, and Goldie through his Genious Group of Companies until he finally took control of Diesel in the year 1985. In Diesel, he found a name that was short, easy-to-remember. By 1990 a global marketing strategy was put in place, six years down the line Diesel's first flagship store came up on New York City's Lexington Avenue.
The brand is largely unaffected by fashion fads, it is innovative and, at times, radical too -- but it always shows careful attention to detail with focus on the selection of quality materials and production techniques. Offering a wide range of apparel and accessories, each of Diesel's products delivers an individual statement to the user.
The main product lines are:
Diesel a wide male and female collection mainly focused on denim, which is full of unique details and new washes, treatments and finishes. It's 5-pocket range showcases over 40 different models and 50 washes.
55DSL a strong and independent sportswear and casual collection, featuring anti-gravity clothing for the new generation and for lovers of intense action and emerging extreme sports.
G-Star
From its conception in 1989, G-Star has been known for its innovative and cutting edge style in the world of denim. Pushing the boundaries, continuous experimentation and product development, has lead to a strong following worldwide. The rough, rudimentary, and raw characteristics of the brand allows G-Star to maintain its distinct and unorthodox style.
Replay
Cladio Buziol registered the ‘Replay’ brand in 1978 under the Italian based company ‘Fashion Box Industries SPA. It wasn’t until 1987 that Replay reinvented the jeans with its ‘double ring denim’.
Over the years it has grown and in 2005 Fashion Box expanded their retail sector by opening 20 Replay stores worldwide. The Replay brand celebrated its’ 25th anniversary in 2006 in Venice.
adidas Sport Style
The adidas Sport Style division is directed at the style- and fashion-conscious consumer who still desires the look and attitude of sport but in a new, more sophisticated interpretation. It is the foundation in sport that adidas and this consumer share that makes this division so exciting and full of potential.
Calvin Klein
Calvin Klein celebrated its 25th anniversary in New York in September 2007. The event was hosted by award winning actors Djimon Housou and Hilary Swank with the attendance of a multitude of VIP guests.
Calvin Klein is a wholly owned subsidiary of Philips-Van Heusen Corporation and Calvin Klein Underwear. Founded in 1982 CK Underwear is known for being the first designer underwear brand.
CK is renowned for its creation of the boxer brief silhouette for men which brought ‘sexy’ into men’s underwear. For the women it brought a modern, minimalist look which made the underwear tastefully sexy. As a result of their innovative design sense even today Calvin Klein continues to be one of the best selling men’s and women’s designer underwear brands worldwide.
Dolce & Gabbana
Established in 1985, Dolce & Gabbana is one of today’s leading international luxury goods groups. The two founders, Domenico Dolce and Stefano Gabbana, have always been the creative and stylistic source of the two brands, Dolce & Gabbana and D&G Dolce & Gabbana, and the originators of a growth strategy based on balanced development and focus on the core business. The Group designs, produces and markets high-end clothing, leather goods, footwear and accessories under the Dolce & Gabbana and D&G Dolce & Gabbana brands. |
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